Xfinity wanted to bridge the digital and real worlds and connect people with what they watch. We gave them and the fans #SignMyTweet: a live autographing session where a celebrity signs tweets from their fans. We select them, design them, print them, sign them, and mail them, giving the fans something to hang on their walls and sometimes a little bit more.

I led production on all fronts: printing production, site production, shoot/video production, photography production, fulfillment, etc.